World Environment Day is a global event observed on June 5th, where people worldwide come together to create awareness and take action towards protecting the environment. This year, the MoEFCC is focusing on celebrating World Environment Day 2023 with an emphasis on the Mission LiFE.
Mission LiFE is India’s global initiative to combat climate change and promote sustainable living to achieve the UN’s Sustainable Development Goals. The idea was first introduced at the 26th United Nations Climate Change Conference of the Parties (COP26) in Glasgow in 2021, emphasizing the importance of a mindful and deliberate lifestyle to reduce wasteful consumption.
On World Environment Day, June 5, 2022, India launched the LiFE Global Movement, encouraging researchers, start-ups, and academicians worldwide to come up with specific and scientific ways to address the environmental crisis collectively.
Mission LiFE follows the P3 model, which stands for Pro Planet People, focusing on a lifestyle of the planet, for the planet, and by the planet. It advocates for a circular economy, where the concept of reduce, reuse and recycle is crucial to balance development, economic growth, and sustainability.
The mission makes everyone trustees of the environment, responsible for nurturing and preserving it. It aims to change our collective approach to sustainability by nudging individuals to practice environment-friendly actions, enabling industries and markets to respond swiftly to the changing demand, and influencing government and industrial policies to support sustainable consumption and production.
By replacing the prevalent use-and-dispose economy with a circular economy defined by conscious and deliberate consumption, the mission is designed to mobilize at least one billion Indians and global citizens to take individual and collective action to protect and preserve the environment from 2022 to 2027.
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